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Tag: GPS

Droid 2 vs iPhone

imageI recently came out very positive on Google in a comparison of Google’s and Apple’s respective business models and product philosophies, but the post itself was very high-level and theoretical. So, I decided to write another post: this time on how the differences I mentioned before translate when comparing products?

I recently dropped my Blackberry and got Motorola’s new Droid 2 phone (on Verizon). Earlier this month, my company also happened to provide me with Apple’s iPhone 4 (on AT&T). Having played around with the devices and relied on them heavily for over a week, I decided to make a comparison of the two, not only to help myself think through how I’d use the devices, but also to help anyone out there considering a smartphone (warning: this post is LOOOONG):

  1. Neither phone is better, they’re different. In the same way that there is no one “best” car or one “best” significant other for all people, I would have to say the “best” phone for a person is the phone that has the right features/attributes for that person and makes the appropriate tradeoffs. In the case of DROID 2 vs. iPhone 4, each has their share of weaknesses, and each has their share of strengths and they will match different people’s needs and preferences.
  2. There’s still plenty of room for both products to improve. I think the “fanboys” on both sides seem to have missed out on this point – in their desire to tout one as superior to the other, they seem to have forgotten that both devices have more than their fair share of weaknesses. In fact, I’d say my dominant impression of both devices is more around “this needs to improve” rather than “this is awesome”.
  3. I’ve got a lot of more detailed commentary below, but my basic  impression of Android vs iPhone is very much like the comparison I drew in my post on Google vs Apple: the DROID 2 feels like a device where a bunch of engineers decided to cram a ton of “cool features” into a phone whereas the iPhone 4 feels like a device that was architected to support one particular user experience (but not others) as seamlessly as possible. What does that mean in terms of a direct comparison? In order of importance (to how I use the phone):
    1. Typing – Typing is extremely important to me as my main goal for smartphone is to let me write and respond to emails on the go. Given my years with the Blackberry’s famous high-quality keyboard, I was expecting to hate the iPhone 4’s soft keyboard. Much to my (pleasant) surprise, I actually got to be quick enough with it that speed did not become an issue. However, a few things plagued me. First, I absolutely hate the placement of the backspace key – its not where I expect it to be (having been trained by QWERTY computer keyboards) and is just close enough to the “m” that I hit it when I’m typing quickly. Secondly, the iPhone interface doesn’t actually support a landscape interface mode in all applications (i.e. the App Store) – which forces me to use a much more constrained portrait keyboard which slows me down. Finally, as good as the iPhone soft keyboard is, because there’s no good way to position your fingers or to “feel” when keys have been pushed, soft keyboards intrinsically force you to think more about how to type than a hard keyboard than otherwise. Enter the DROID 2. It has a hard keyboard which although not quite as good as a Blackberry’s (the keys seem oddly spaced to me, and they are more stiff than “springy”), still lets me position my fingers and type without thinking so much about how I’m typing.
      imageIn addition to the hard keyboard, the DROID 2 also supports Swype, a very cool (and fast) way to type on a soft keyboard where, instead of typing keys consecutively, you simply drag your fingers to the letters that you’re trying to type. There’s a little bit of a learning curve (in terms of learning how to punctuate and do double-letters), but once you get over that initial hump, I think the average person can get to a faster speed with Swype than they can just pecking at keys. In my mind, the DROID 2 wins hands down on typing.
    2. Exchange support – If you want a smartphone that can function as a work device, you need to support Exchange and you need to support it well. Both the iPhone and Android claim support for Microsoft Exchange with push synchronization. While I have some quibbles with the iPhone’s mail interface, there’s no denying that the iPhone’s Exchange support is seamless and fast. I have never had to think about it. And, on occasion, the iPhone would even notify me of emails before my computer received them! The DROID 2, on the other hand, is a different story. While the Exchange sync works most of the time, there have already been two occasions where the sync was broken and the device would think that a message I had already read was a new message. The sync is also significantly slower – requiring me to wait (sometimes up to 10 minutes) before an email that has already showed up on the iPhone and the desktop shows up through the DROID 2’s sync feature. I don’t know if this is because Motorola/Google introduced some intermediate layer in between the Exchange and the phone, but the iPhone 4 wins hands down on Exchange support.
    3. Google integration – I use a ton of Google services (Gmail, Google Calendar, Picasa, Google Reader, Google Voice, Google Maps, etc.) so integration with Google services is a key criteria when picking a phone. While the iPhone has an excellent interface to Google Maps (which puts the Android’s standard maps interface to shame in terms of smoothness and speed), its inability to do very much beyond basic synchronization with Gmail and Google Calendar and only webapp access to Google Voice makes its integration with Google on par with the Blackberry’s. On the other hand, is it  any surprise that Google services integration works best on a phone which runs a Google operating system? You can make calls using Google Voice as if it weren’t even there. You can easily apply and remove labels on and search through your Gmail seamlessly (without the semi-awkward IMAP interface). You can even access your personal online search history through Google Maps and Google Search. DROID 2 wins this one by a wide margin.
    4. image Attachment file format support – its not enough to be able to access email, a good work device should be able to handle the PDFs, Powerpoints, Word documents, and images that are likely embedded. Motorola had a stroke of genius by preloading the Quick Office application onto each DROID 2. But, while this app does a very good job of opening files, it not being integrated into the DROID 2’s email applications gives it a disadvantage compared to the iPhone’s in-line and integrated attachment viewer. Combine this with the DROID 2’s inexplicable inability to open certain image types in email and there is a distinct, albeit slight, advantage on file format support for the iPhone 4.
    5. Customization – I’m very particular about how I use my devices. As a result, I want to be able to customize the heck out of something. While the iPhone gives you some basic customization options (i.e., do you want to hear a sound when a new email comes in?), it doesn’t give you much beyond that (i.e., what sound do you want to hear when a new email comes in? would you only like to hear a sound if its gmail rather than exchange? would you like to hear a different sound for gmail and exchange?) On the other hand, the DROID 2 provides remarkable customization capability. Granted, some of the choices can be difficult to find, but the ability to customize so many things (including the ability to embed live, functional widgets on your home screen and not just functionless shortcuts) and to install apps like Tasker which let you customize even deeper is a big differentiator for the Android platform.
    6. UI responsiveness/slickness – Smartphones are expensive. They consume a lot of battery power. So when a device feels sluggish, I can get annoyed. The iPhone is, simply put, amazingly slick. No choppiness when you scroll or swipe. Great responsiveness. No odd user interface defects. While Google’s Android has made remarkable strides since its earliest incarnation, it still doesn’t come close to matching Apple’s user interface polish – the most shameful example of which, in my opinion, is the Android Google Maps’ sluggish multitouch support when compared to Apple’s. Come on guys, ITS YOUR OWN APP!
    7. Notifications – I don’t know a single person who likes the iPhone’s primitive notification system. Its overly intrusive. It can only display one particular message at a time. And, there’s no way for someone to get the history of all their recent notifications. And, as a Blackberry user who used to rely on a small LED indicator to unobtrusively inform him when something new happened, the iPhone’s lack of any way of notifying its owner that something has happened without activating the screen just strikes me as stupid. The DROID 2 is FAR ahead of Apple here.
    8. Network – I have mixed feelings here. On the one hand, I would  say that the call quality I’ve experienced on the DROID 2 has lagged what I experienced on the iPhone 4. Furthermore, my DROID 2 seems to have schizophrenic reception – I sometimes amuse myself by watching my signal indicator go from full bars to just one bar, all while sitting on my desk leaving the phone completely alone. The other side to this story, though, is that this experience quality has been primarily driven by an odd pocket of bad Verizon coverage in my girlfriend’s apartment – our calls from almost everywhere else have been very good. Also, despite my DROID 2’s signal indicator fluctuations, I have not yet observed any actual impact on my connection speed or call quality. When you combine this with the fact that my iPhone struggles to get signal where I work and in Napa (where I just came back from a wedding) but my DROID 2 had minimal issues, I have to say that DROID 2/Verizon beats out iPhone 4/AT&T.
      image
    9. Ability to turn off 3G – The two main things that burn out a smartphone’s battery are the display and the wireless connection. While its a pain to reach that particular menu item on the iPhone 4, Apple’s product does make it possible to turn off the 3G connection. Shockingly, despite all the customization, the DROID 2 does not provide this option. The iPhone 4 wins here.
    10. Turn-by-turn navigationThe DROID 2 has it. The iPhone doesn’t. And, believe me when I say this is: it is an AMAZING feature and completely displaces the need for a GPS device. I don’t drive places I’m unfamiliar with often enough for this to be higher in the priority list, but lets just say it saved my butt on my recent trip to Napa. DROID 2 wins here.
    11. Access to Bluetooth – In California, you cannot talk on a cell phone while driving without a Bluetooth headset. So, quick-and-easy access to Bluetooth settings is a feature of considerable importance to me. With the iPhone, the ability to turn Bluetooth on and off and change settings is buried beneath several layers of settings. The DROID 2’s pairing process is not only faster (although this is only by ~10-20 seconds), the ability to customize the home screen means I can embed widgets/links to quickly and easily toggle Bluetooth without diving through settings. DROID 2 wins here.
    12. image Chrome-to-Phone – DROID 2 has it. iPhone 4 doesn’t. This is a very cool browser extension which lets you send links, text messages, and maps to your phone straight from Chrome (or the Firefox clone of it). When I first heard about it, I wasn’t especially impressed, but its become a very useful tool which lets me send things which would be useful while on-the-go (especially directions). DROID 2 wins here.
    13. Absence of pre-loaded bloat – This is something where Apple’s philosophy of getting full control over the user experience pays off. The iPhone 4 does not come with any of the bloatware that we’ve come to see in new PCs. That means that the apps that run on my iPhone 4 are either well-designed Apple utilities or apps I have chosen to install. My DROID 2? Full of crapware which I neither want nor am I able to install. Thankfully, I’m able to remove them from my homescreen, but it annoys me that Verizon and Motorola have decided that preloading phones is a great way to generate additional revenue. The iPhone wins hands down here.
    14. Camera – To be perfectly honest, I hate both the DROID 2 and the iPhone 4’s cameras. With the iPhone 4, I find it pretty awkward to shoot a picture using the soft keyboard to both zoom in and out and take the shot. While the DROID 2 has obvious physical buttons to use for zoom and to take the shot, it has a lackluster flash and I found it more difficult to take steady pictures than I did with the iPhone 4. It also captures video at a lower resolution than the iPhone 4. In the end, though, I’d have to say that awkward use of the camera trumps bad flash photography and poorer video resolution: iPhone wins here.
    15. image Flash support – DROID 2 has it. iPhone doesn’t. This means no more stupid boxes on web pages which haven’t made the plunge into HTML5 video (because Firefox and IE don’t support it yet) or activating another application to watch YouTube videos. Does it burn battery? Yes. But its not like I’m watching it non-stop, and there are definitely some sites which you can’t visit without Flash. DROID 2 wins here.
    16. Voice control – Google recently unveiled its Voice Actions for Android application which allows you to perform all sorts of commands without ever typing a thing. While the Google search app on iPhone and apps like Siri have supported voice-based web searches, they don’t provide access to the wealth and depth of functions like email, text messaging (although, sadly, it does not yet seem to support Google Voice-based-SMS), calling up the map application, or controlling the music player that Google’s does. Granted, Google seems to still have issues understanding my girlfriend’s name is “Sophia” and not “Cynthia”, but the DROID 2’s voice-control functionality is way ahead of the iPhone 4’s and adds a lot of convenience when you are on-the-go.
    17. File management – Apple’s iTunes software works great as an MP3 player. I’m not so sure how I feel about it as the ultimate gateway to my mobile phone for pictures and applications. It also irks me that, because of iTunes, there is no obvious way to access or modify the directory structure on an iPhone 4. The DROID 2, however, looks and acts just like a USB drive when its connected to a computer. It even comes with a file manager app with which you can use to go through its file system innards from within the phone. If you are fine with the inability to specify your own organization structure or to use a phone as portable storage, then this is wash. But, if you value any of those things, then the DROID 2 has Apple’s iPhone 4 beat.
    18. Not proprietary hardware – You cannot remove/upgrade an iPhone’s internal storage. You cannot charge or sync with an iPhone without using its proprietary cable. This is great if you never want to upgrade your device’s storage capabilities, never want to slot its memory into another device, and never lose cables. But, if you ever want to do any of the first two or inadvertently do the last, then you’re better off with DROID 2.
    19. Display – One of the features I was most impressed with during the iPhone 4 announcement was the Retina Display: a screen with a resolution so high it was said to be at/near the limit of human detection. I can honestly say it works as advertised – the resolution on an iPhone screen is incredible. However, as I rarely use applications/websites where that resolution is actually necessary, its value to me is not that high (although the increased contrast is a nice touch). With that said, though, it is a nice (and very noticeable) touch and is definitely something where the iPhone 4 beats out the DROID 2.
    20. Device “feel” – The two devices have comparable screen sizes, but the DROID 2 has significantly greater thickness. The iPhone feels like a crafted piece of art. It feels metallic. Substantial. The DROID 2 feels like a thick piece of plastic. This doesn’t really impact the functioning of the device, but the iPhone 4 is definitely nicer to hold and look at and feels a lot sturdier.

    So where does that leave us? If you’re keeping score, I noted 12 things which (in my opinion) favor DROID 2 and 8 things which favor iPhone 4. As I mentioned before, which device you would prefer strongly depends on how you weight the different things mentioned here. If you value work-horse text entry, customization, and Google integration a lot (like I do), then the DROID 2 is probably the phone that you’ll want. If you value the Exchange/attachment support and UI slickness more, then the iPhone 4 is a better bet. And, there’s definitely room for disagreement here. If you think my assessment of Bluetooth support and notifications are off, then that could be ample reason to pick Apple.

Hopefully this was informative for any reader deciding what phone to get (even if they’re considering something which isn’t even on the list!). I’ll probably follow this post with a few thoughts on where I’d like to see the Apple and Google platforms go next – but until then, happy smartphone-ing!

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Why smartphones are a big deal (Part 2)

[This is a continuation of my post on Why Smartphones are a Big Deal (Part 1)]

Last time, I laid out four reasons why smartphones are a lot more than just phones for rich snobs:

  1. It’s the software, stupid
  2. Look ma, no <insert other device here>
  3. Putting the carriers in their place
  4. Contextuality

My last post focused on #1 and #2, mainly that (#1) software opens up a whole new world of money and possibility for smartphones that “regular” phones can’t replicate and (#2) that the combination of smartphones being able to do the things that many other devices can and phones being something that you carry around with you all day spells bad news for GPS makers, MP3 player companies, digital camera companies, and a lot of other device categories.

This time, I’ll focus on #3 and #4.

III. Putting the carriers in their place

Throughout most of the history of the phone industry, the carriers were the dominant power. Sure, enormous phone companies like Nokia, Samsung, and Motorola had some clout, but at the end of the day, especially in the US, everybody felt the crushing influence of the major wireless carriers.

In the US, the carriers regulated access to phones with subsidies. They controlled which functions were allowed. They controlled how many texts and phone calls you were able to make. When they did let you access the internet, they exerted strong influence on which websites you had access to and which ringtones/wallpapers/music you could download. In short, they managed the business to minimize costs and risks, and they did it because their government-granted monopolies (over the right to use wireless spectrum) and already-built networks made it impossible  for a new guy to enter the market.

imageBut this sorry state of affairs has already started to change with the advent of the smartphone. RIM’s Blackberry had started to affect the balance of power, but Apple’s iPhone really shook things up – precisely because users started demanding more than just a wireless service plan – they wanted a particular operating system with a particular internet experience and a particular set of applications – and, oh, it’s on AT&T? That’s not important, tell me more about the Apple part of it!

What’s more, the iPhone’s commercial success accelerated the change in consumer appetites. Smartphone users were now picking a wireless service provider not because of coverage or the cost of service or the special carrier-branded applications  – that was all now secondary to the availability of the phone they wanted and what sort of applications and internet experience they could get over that phone. And much to the carriers’ dismay, the wireless carrier was becoming less like the gatekeeper who got to charge crazy prices because he/she controlled the keys to the walled garden and more like the dumb pipe that people connected to the web on their iPhone with.

Now, it would be an exaggeration to say that the carriers will necessarily turn into the “dumb pipes” that today’s internet service providers are (remember when everyone in the US used AOL?) as these large carriers are still largely immune to competitors. But, there are signs that the carriers are adapting to their new role. The once ultra-closed Verizon now allows Palm WebOS and Google Android devices to roam free on its network as a consequence of AT&T and T-Mobile offering devices from Apple and Google’s partners, respectively, and has even agreed to allow VOIP applications like Skype access to its network, something which jeopardizes their former core voice revenue stream.

As for the carriers, as they begin to see their influence slip over basic phone experience considerations, they will likely shift their focus to finding ways to better monetize all the traffic that is pouring through their networks. Whether this means finding a way to get a cut of the ad/virtual good/eCommerce revenue that’s flowing through or shifting how they charge for network access away from unlimited/“all you can eat” plans is unclear, but it will be interesting to see how this ecosystem evolves.

IV. Contextuality

There is no better price than the amazingly low price of free. And, in my humble opinion, it is that amazingly low price of free which has enabled web services to have such a high rate of adoption. Ask yourself, would services like Facebook and Google have grown nearly as fast without being free to use?

How does one provide compelling value to users for free? Before the age of the internet, the answer to that age-old question was simple: you either got a nice government subsidy, or you just didn’t. Thankfully, the advent of the internet allowed for an entirely new business model: providing services for free and still making a decent profit by using ads. While over-hyping of this business model led to the dot com crash in 2001 as countless websites found it pretty difficult to monetize their sites purely with ads, services like Google survived because they found that they could actually increase the value of the advertising on their pages not only because they had a ton of traffic, but because they could use the content on the page to find ads which visitors had a significantly higher probability of caring about.

imageThe idea that context could be used to increase ad conversion rates (the percent of people who see an ad and actually end up buying) has spawned a whole new world of web startups and technologies which aim to find new ways to mine context to provide better ad targeting. Facebook is one such example of the use of social context (who your friends are, what your interests are, what your friends’ interests are) to serve more targeted ads.

So, where do smartphones fit in? There are two ways in which smartphones completely change the context-to-advertising dynamic:

  • Location-based services: Your phone is a device which not only has a processor which can run software, but is also likely to have GPS built-in, and is something which you carry on your person at all hours of the day. What this means is that the phone not only know what apps/websites you’re using, it also knows where you are and if you’re on a vehicle (based on how fast you are moving) when you’re using them. If that doesn’t let a merchant figure out a way to send you a very relevant ad, I don’t know what will. The Yowza iPhone application is an example of how this might shape out in the future, where you can search for mobile coupons for local stores all on your phone.
  • image Augmented reality: In the same way that the GPS lets mobile applications do location-based services, the camera, compass, and GPS in a mobile phone lets mobile applications do something called augmented reality. The concept behind augmented reality (AR) is that, in the real world, you and I are only limited by what our five senses can perceive. If I see an ad for a book, I can only perceive what is on the advertisement. I don’t necessarily know much about how much it costs on Amazon.com or what my friends on Facebook have said about it. Of course, with a mobile phone, I could look up those things on the internet, but AR takes this a step further. Instead of merely looking something up on the internet, AR will actually overlay content and information on top of what you are seeing on your phone screen. One example of this is the ShopSavvy application for Android which allows you to scan product barcodes to find product review information and even information on pricing from online and other local stores! Google has taken this a step further with Google Goggles which can recognize pictures of landmarks, books, and even bottles of wine! For an advertiser or a store, the ability to embed additional content through AR technology is the ultimate in providing context but only to those people who want it. Forget finding the right balance between putting too much or too little information on an ad, use AR so that only the people who are interested will get the extra information.

The result of all four of these factors? If you assume that a phone is only a calling device, you’re flat out wrong. And if you think a phone is just another device for accessing the internet and playing goofy little games, you’re also wrong. The smartphone will, in this blogger’s humble opinion, dramatically change the technology landscape, and the smart money is on the companies and startups and venture capitalists who recognize that and act on it.

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Why smartphones are a big deal (Part 1)

image A cab driver the other day went off on me with a rant about how new smartphone users were all smug, arrogant gadget snobs for using phones that did more than just make phone calls. “Why you gotta need more than just the phone?”, he asked.

While he was probably right on the money with the “smug”, “arrogant”, and “snob” part of the description of smartphone users (at least it accurately describes yours truly), I do think he’s ignoring a lot of the important changes which the smartphone revolution has made in the technology industry and, consequently, why so many of the industry’s venture capitalists and technology companies are investing so heavily in this direction. This post will be the first of two posts looking at what I think are the four big impacts of smartphones like the Blackberry and the iPhone on the broader technology landscape:

  1. It’s the software, stupid
  2. Look ma, no <insert other device here>
  3. Putting the carriers in their place
  4. Contextuality

I. It’s the software, stupid!

You can find possibly the greatest impact of the smartphone revolution in the very definition of smartphone: phones which can run rich operating systems and actual applications. As my belligerent cab-driver pointed out, the cellular phone revolution was originally about being able to talk to other people on the go. People bought phones based on network coverage, call quality, the weight of a phone, and other concerns primarily motivated by call usability.

Smartphones, however, change that. Instead of just making phone calls, they also do plenty of other things. While a lot of consumers focus their attention on how their phones now have touchscreens, built-in cameras, GPS, and motion-sensors, the magic change that I see is the ability to actually run programs.

Why do I say this software thing more significant than the other features which have made their ways on to the phone? There are a number of reasons for this, but the big idea is that the ability to run software makes smartphones look like mobile computers. We have seen this pan out in a number of ways:

  • The potential uses for a mobile phone have exploded overnight. Whereas previously, they were pretty much limited to making phone calls, sending text messages/emails, playing music, and taking pictures, now they can be used to do things like play games, look up information, and even be used by doctors to help treat and diagnose patients. In the same way that a computer’s usefulness extends beyond what a manufacturer like Dell or HP or Apple have built into the hardware because of software, software opens up new possibilities for mobile phones in ways which we are only beginning to see.
  • Phones can now be “updated”. Before, phones were simply replaced when they became outdated. Now, some users expect that a phone that they buy will be maintained even after new models are released. Case in point: Users threw a fit when Samsung decided not to allow users to update their Samsung Galaxy’s operating system to a new version of the Android operating system. Can you imagine 10 years ago users getting up in arms if Samsung didn’t ship a new 2 MP mini-camera to anyone who owned an earlier version of the phone which only had a 1 MP camera?
  • An entire new software industry has emerged with its own standards and idiosyncrasies. About four decades ago, the rise of the computer created a brand new industry almost out of thin air. After all, think of all the wealth and enabled productivity that companies like Oracle, Microsoft, and Adobe have created over the past thirty years. There are early signs that a similar revolution is happening because of the rise of the smartphone. Entire fortunes have been created “out of thin air” as enterprising individuals and companies move to capture the potential software profits from creating software for the legions of iPhones and Android phones out there. What remains to be seen is whether or not the mobile software industry will end up looking more like the PC software industry, or whether or not the new operating systems and screen sizes and technologies will create something that looks more like a distant cousin of the first software revolution.

II. Look ma, no <insert other device here>

imageOne of the most amazing consequences of Moore’s Law is that devices can quickly take on a heckuva lot more functionality then they used to. The smartphone is a perfect example of this Swiss-army knife mentality. The typical high-end smartphone today can:

  • take pictures
  • use GPS
  • play movies
  • play songs
  • read articles/books
  • find what direction its being pointed in
  • sense motion
  • record sounds
  • run software

… not to mention receive and make phone calls and texts like a phone.

But, unlike cameras, GPS devices, portable media players, eReaders, compasses, Wii-motes, tape recorders, and computers, the phone is something you are likely to keep with you all day long. And, if you have a smartphone which can double as a camera, GPS, portable media player, eReaders, compass, Wii-mote, tape recorder, and computer all at once – tell me why you’re going to hold on to those other devices?

That is, of course, a dramatic oversimplification. After all, I have yet to see a phone which can match a dedicated camera’s image quality or a computer’s speed, screen size, and range of software, so there are definitely reasons you’d pick one of these devices over a smartphone. The point, however, isn’t that smartphones will make these other devices irrelevant, it is that they will disrupt these markets in exactly the way that Clayton Christensen described in his book The Innovator’s Dilemma, making business a whole lot harder for companies who are heavily invested in these other device categories. And make no mistake: we’re already seeing this happen as GPS companies are seeing lower prices and demand as smartphones take on more and more sophisticated functionality (heck, GPS makers like Garmin are even trying to get into the mobile phone business!). I wouldn’t be surprised if we soon see similar declines in the market growth rates and profitability for all sorts of other devices.

(to be continued in Part 2)

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